Lumel Glass Branding
If you can dream it, we can make it.
Lumel Studios is a glass blowing studio based in Whitehorse, Yukon who pride themselves on diversity and cultural inclusivity, providing workshops for people of all ages and backgrounds. The locals call them ‘The Happiness Factory’.
With a team of glass artists, engineers, astrophysicists, and sculptors, Lumel produce collections of highly polished work, yet never take themselves too seriously. No commission is too far-fetched. For that reason, we positioned Lumel as a playful and creative brand where the imagination knows no limits.
We took Lumel’s extensive glass collection online, allowing people to purchase a series piece or commision something of their own.
The brand lives through the flexible ‘glass-blown’ typography and Yukon-inspired abstract backgrounds while keeping each art piece centre stage.